State Board of Elections launches Voter ID PSA

RALEIGH, N.C. — The State Board of Elections recently released a new public service announcement regarding voter ID requirements set to begin in 2016. Ads are slated to run on television and radio through the 2016 Election Cycle.

“We are thrilled to extend our outreach efforts to television and radio,” said Executive Director Kim Westbrook Strach. “With the municipal elections behind us, now is the right time to spotlight voter ID requirements and exceptions.”

Bring It PSA from NC State Board of Elections on Vimeo.

Beginning in 2016, voters will be asked to show acceptable photo ID when they present at the polls. Photo ID is not required to vote by mail-in absentee, and exceptions are available for voters who cannot obtain photo ID.

“No voter will be turned away from the polls because they lack acceptable photo ID,” said Director Strach.

For more information about these new voting procedures and to learn more about the State Board of Elections voter outreach team, visit VoterID.nc.gov.